Seeking to increase its brand recognition, Schwinn established additional company-operated shops, a move that alienated existing independent bike retailers in cities where the company stores had opened. This in turn led to further inroads by domestic and foreign competitors. Faced with a downward sales spiral, Schwinn went into bankruptcy in 1992. The company and name were bought by the Zell/Chilmark Fund, an investment group, in 1993.
This page lists Schwinn bicycles models and links to their details. Direct Focus, Inc., a marketing company for fitness and healthy lifestyle products, acquired the assets of Schwinn/GT’s fitness equipment division. In 1993, Richard Schwinn, great-grandson of Ignaz Schwinn, with business partner Marc Muller, purchased the Schwinn Paramount plant in Waterford, Wisconsin, where Paramounts were built since 1980. They founded Waterford Precision Cycles, which is still in operation. In 2003 they employed 18 workers building lightweight bicycles. The Schwinn Bicycle Company is an American company that develops, manufactures and markets bicycles under the eponymous brand name.
From the biggest hits on the mountain or in the park to the urban jungle, Mongoose is an authentic brand that produces durable products built for real riders. Schwinn was born in Baden, Germany and moved to Chicago in 1891, attracted by the opportunities surrounding the Columbian Exposition. After working for bicycle manufacturer Hill & Moffat, and a brief stint designing bicycles for the International Manufacturing Company, Schwinn teamed up with Adolph Arnold to open his own company, Arnold, Schwinn, & Co.
Headquartered in Madison, Wisconsin, one of the most bicycle friendly cities in the USA, Pacific Cycle has locations in Illinois, California, Toronto , Poole and Shanghai . Our culture is as fun and lively as the lifestyle brands we represent where innovative ideas are welcomed and customer satisfaction is our top priority. The Schwinn® Airdyne® AD7 Bike combines the latest in air resistance technology with unmatched durability and performance, allowing you to reach your full potential in the comfort of your own mongoose bmx bike home. This is our best Airdyne bike, so whether you use it to bring your HIIT workouts to a new level or require the perfect total body cardio workout, the AD7 delivers versatile and challenging workouts. Still, to make its expansion pay off, Trek will have to sail against the trade winds; it makes a higher profit on its lower-end, foreign-made products. “It’s definitely getting tougher to compete. You can get a complete bike offshore for what it costs us to weld one,” said Zapata Espinoza, Trek’s brand manager.
Perhaps not the best choice for off-road cycling, but the Network hybrid model is great for commuting. We’d recommend it to more experienced cyclists who are comfortable with tuning and repair work on the fly. A slightly outdated mountain bike on the low end of the price range. A. Gears allow you to maintain a comfortable cadence whether you’re going along the flat or up and down hills. Road racers and off-roaders are likely to come across a greater variety of inclines or terrain, so, in general, they have more low-gear options.
In August 1955, the Eisenhower administration implemented a 22.5% tariff rate for three out of four categories of bicycles. However, the most popular adult category, lightweight or “racer” bicycles, were only raised to 11.25%. The administration noted that the United States industry offered no direct competition in this category, and that lightweight bikes competed only indirectly with balloon-tire or cruiser bicycles. The share of the United States market taken by foreign-made bicycles dropped to 28.5% of the market, and remained under 30% through 1964. Despite the increased tariff, the only structural change in foreign imports during this period was a temporary decline in bicycles imported from Great Britain in favor of lower-priced models from the Netherlands and Germany.
The X Bikes offer a tech-free experience ideal for music-focused group cycling studios as well as multi-unit housing and hospitality fitness centers that do not offer guided classes. With optional 4iiii powermeter, members and guests can bring their phone or personal fitness device to track and store their personal data. Starting in 2005, Schwinn also marketed Motorscooters under the Schwinn Motorsports brand. In July 1964, Schwinn announced the arrival of the Super Deluxe Sting-Ray. This model included a front spring-fork, a new sleeker Sting-Ray banana seat, and a Person’s Hi-loop Sissy bar. The Super Deluxe also gave the rider a choice of White wall tires or the new Yellow oval rear Slik tire paired with a front black wall Westwind tire.
Ignaz Schwinn was born in Hardheim, Baden, Germany, in 1860 and worked on two-wheeled ancestors of the modern bicycle that appeared in 19th century Europe. In 1895, with the financial backing of fellow German American Adolph Frederick William Arnold , he founded Arnold, Schwinn & Company. Schwinn’s new company coincided with a sudden bicycle craze in America. Chicago became the center of the American bicycle industry, with thirty factories turning out thousands of bikes every day. Bicycle output in the United States grew to over a million units per year by the turn of the 20th century.
It likewise applies the same automatic rule of illegality to strike down Schwinn’s policy of ensuring that franchised dealers do not resell to unfranchised retailers, and thus subvert the whole distributional scheme. Schwinn sells its products primarily to or through 22 wholesale distributors, with sales to the public being made by a large number of retailers. There are about 5,000 to 6,000 retail dealers in the United States which are bicycle specialty shops, generally also providing servicing. About 84% of Schwinn’s sales are through such specialized dealers. Schwinn sells only under the Schwinn label, never under private label, while about 64% of all bicycles are sold under private label. Distributors and retailers handling Schwinn bicycles are not restricted to the handling of that brand.